ideas that break through
We help purpose-driven brands grow through storytelling, strategy, and visibility that lasts.
stories that stick.
Every powerful brand starts with substance — insight, purpose, and a clear point of view. We shape stories that build trust, spark connection, and endure.
Strategy That Sparks Growth.
From clarity to momentum, we turn narratives into influence.Through strategic visibility, partnerships, and intentional outreach, we help you build growth that last.
WORK + EXPERIENCE.
Changemakers,
Amplified.
The PepsiCo Foundation’s Changemakers Series needed to reach global audiences in a meaningful, lasting way.
Led by Honey + Hype’s founder, this work brought together strategic storytelling, multi-lingual marketing, and global amplification to elevate social innovators worldwide. By pairing authentic narratives with intentional visibility, the series expanded its reach and culminated in a major cultural moment at the 2025 Sundance Film Festival.
Our Founder + CEO
Ghilianie Soto, Founder + CEO
GHILIANIE “GEE” SOTO is a bilingual communications and growth strategist and the founder of Honey + Hype. With over a decade of experience shaping strategic narratives, she has led high-impact communications and thought leadership work across global brands, social impact initiatives, and mission-driven startups.
Gee takes a human-first, strategy-led approach to helping leaders clarify their message, build influence, and turn ideas into momentum through intentional storytelling.

