WHO WE ARE

Why
(h + H)?

Honey + Hype was built on a simple belief: meaningful growth requires both trust and momentum.

Honey represents the clarity, relationships, and alignment that create a strong foundation.

Hype represents the energy, influence, and action that move organizations forward.

Together, they help leaders turn ambitious goals into measurable progress.

At Honey + Hype, we help organizations build both.

The (H+H) Framework

Meet the Founder

Ghilianie “Gee” Soto is a strategic advisor, speaker, and growth strategist who helps businesses, nonprofits, and mission-driven organizations turn ambitious goals into actionable growth strategies.

With more than 15 years of experience in strategic planning, stakeholder engagement, communications strategy, and leadership influence, she has helped leaders navigate complexity, align priorities, build partnerships, and drive measurable results. Her experience spans global organizations including PepsiCo, Accenture, UNICEF, United Way, Feeding America, and other leading corporate and nonprofit institutions.

As Founder of THE Honey + Hype Collective, Gee provides strategic growth advisory services to organizations navigating growth, change, and transformation. She works with leaders to identify opportunities, clarify priorities, gain stakeholder buy-in, and create actionable plans that drive business growth, organizational effectiveness, and lasting impact.

SHE frequently speaks on leadership, Influence Without Authority, strategic communications, stakeholder engagement, and the critical connection between strategy and execution. She brings a practical, people-centered approach to every engagement.

She is passionate about helping leaders build influence, create alignment, and move from ideas to action. Through Honey + Hype she helps organizations develop the clarity, confidence, and strategy needed to achieve sustainable growth and meaningful impact.