We help purpose-driven brands grow through storytelling, strategy, and visibility that lasts.
Stories THAT Stick.
The Heart Behind the Hype.
Every powerful brand starts with Honey — the truth, purpose and voice at the heart of its story. We uncover what makes your message meaningful and memorable, building a foundation that inspires trust and connection across every audience.
Strategy That Sparks Growth.
From Honey to Hype, we turn clear narratives into momentum with strategic visibility, magnetic messaging, and meaningful brand presence. Providing more than just traditional PR, we help you grow through storytelling strategy, partnerships, outreach, and intentional communication that moves people to act.
THE HONEY STARTER →
Find your voice. Build your foundation.
THE HYPE BLUEPRINT →
Plan your growth. Spark momentum.
THE GROWTH CATALYST →
Scale visibility. Unlock opportunities.
Our Work. Our Impact.
Changemakers,
Amplified.
The PepsiCo Foundation’s Changemakers Series needed to reach global audiences in a powerful way. The creative minds behind Honey + Hype developed a multi-lingual marketing strategy that elevated the voices of social innovators worldwide. By pairing authentic storytelling with a global amplification tactics, the series reached the 2025 Sundance Film Festival and took social impact to new heights.
Meet The CEO
OUR STORY
Ghilianie “Gee” Soto is a bilingual Communications and Growth Strategist and the founder of Honey + Hype. With more than a decade of experience in strategic communications, PR, and narrative development. She has led high-impact campaigns and thought leadership work across global brands, social impact initiatives, and mission-led startups.
Gee brings a human-first approach to brand strategy—helping founders clarify their message, grow their impact, and build meaningful connections through intentional storytelling.
Ghilianie Soto
Founder